Our company is frequently queried regarding the attributes of a desirable client and those that we may decline to work with. It is not a straightforward answer, but generally, our ideal client possesses a collaborative nature, demonstrates a commitment to open and clear communication, and aligns with our passion for exceptional storytelling. They have an appreciation of the importance of constructing a compelling narrative to connect with their audience, and understands the importance of collaboration on fresh, new, and captivating ideas. Additionally, they must derive value from our specialized entertainment services and possess the financial means to engage our services.

It is important to note that while the creator's enthusiasm and conviction may be unwavering, not every project we undertake is guaranteed to receive accolades or critical recognition. Our experience has taught us that audience reception can be unpredictable, and a work that is highly praised by critics may not resonate with the general public, while a film or series that is dismissed by critics may still have a significant following. At the end the day, film criticism is subjective to every individual person. Not everyone is going to like everything. It’s beneficial to all when a client understands they have entered one of the most competitive industries in the world, and is best practice to focus on the achievement of releasing their project into the world instead of potential negative criticism.

Do we ever decline clients? Indeed. We are selective in our clientele and only take on projects where the expectations are realistically aligned with our capabilities. It is imperative that clients understand when there are limitations and constraints of the project to avoid setting unrealistic expectations. As specialists in our field, we only undertake projects that can leverage our expertise, and in cases where a client may be better suited to a different service provider, we are happy to provide a referral. Additionally, we do not engage with clients who display abusive behavior.

Regarding staff discretion in client selection, it is a rare occurrence, however, we do value their input. On occasion, they may identify potential concerns that we may have overlooked. However, if a staff member has personal objections to the subject matter of a project, we do not require their participation.